Stone Independent School: Recruitment Marketing

Stone is not your typical school. Yes, its mission is to educate students. But it also aims to teach students to think critically, act with empathy and gratitude, and solve real-world problems—while they're in school, not waiting until "real life" starts. Industry outliers call for distinctive marketing efforts, which is why this video series feels different from "typical educational marketing." My work in this campaign was end-to-end: creative direction, plus all aspects of production and post production.